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The urban workers in big cities all dream of becoming successful entrepreneurs in small towns.

Author:Negative ReviewsPublish:2024-04-22

On the other side of the Himalayas, in the South Asian country of India, there is a system called the caste system.

The caste system divides people from high to low into Brahmins, Kshatriyas, Vaishyas, Shudras, and the "untouchables" known as Dalits.

If we were to view the caste system as a pyramid, the Brahmins are undoubtedly the apex of the pyramid.

Now, a term called "county-level Brahmin" is gaining popularity on the Chinese internet on the other side of the Himalayas.

Initially, the term "county-level Brahmin" was a very serious concept.

It refers to a group that controls resources and connections in a small area, and this tangible or intangible family wealth can be inherited through marriage, heredity, and other means.

Some county-level tycoons, at most, can be considered as the rich generation or nouveau riche of the county.

But generally speaking, it's rare to even see someone open a small supermarket in a county, let alone become a county-level Brahmin.

So, the concept of county-level Brahmin has been optimized in response to the voices of the people.

Eating some delicious food at home, arranging a complete set of hot pot dishes, drinking cola that costs around ten yuan per bottle and rice wine that costs several tens of yuan per bottle, the total cost being a few hundred yuan, one can call themselves a county-level Brahmin.

The person has a job at a local newspaper, bought a car and a house, and entered into marriage. They also have a pet cat at home.

Their parents are in good health, and their hometown is clean and tidy. This is also known as a "county town Brahmin."

Thinking higher, getting married at 26 and buying a new house in full payment, driving a car worth over 200,000, and traveling for leisure. This kind of wealthy and leisurely lifestyle is also the envy of some people.

Netizens generally comment on this type of video as "happy life" and "showing off."

The county-level city Brahmins are about to emerge.

They live in 18th-tier cities or even small county towns, working regular hours without overtime, and can leave the office watching the sunset.

They don't earn as much as urban workers in first-tier cities, maybe a little less, around five or six thousand, or a little more, seven or eight thousand. But with the lower cost of living in small towns, they become the "rich guys" who can afford to eat out frequently.

Some even have family wealth, can afford a car and a house, find a spouse, and successfully navigate through life's challenges.

This kind of life repeats itself without much excitement, but it's also relaxed and comfortable. Sometimes they travel with a few friends, or stick with their partners to watch movies.

Yes, what "County Town Brahmin" here wants to express is the idealized living state of ordinary people in such a small place.

If we have to put it in a flowery way, its biggest highlight should be that in this online environment where the voices of striving and lying flat are dominant, the protagonist of the video is in a very delicate middle ground.

They don't have to crazily strive, and they have a stable income and material foundation, which is very comfortable.

It sounds simple, but this is what many people dream of.

Recently, there has been a rise in a type of "food" videos, which subtly conceal people's envy of "County Town Brahmin."

The typical format for video titles is: "Spent XX Yuan, Happy."

Sometimes the titles also include eye-catching tags such as "30 years old this year," "salary 5800," "living in a small county town," making it hard for you to look away, wanting to peek into another kind of less busy life.

The most typical content of the videos is the kind where after work, you go to buy some cooked food, casually pick up some pig's feet, beef, and cold dishes, and finally grab a bottle of wine, then go home and put it on the small table, eating alone until satisfied.

For example, this guy just bought some braised snacks at a small shop on the street, then went to the next store to get some peanuts, and finally went to the supermarket to buy two cans of beer, carrying them to the internet cafe.

In the internet cafe, he found a single room, watching movies and waiting for the game to start, while munching on chicken legs, drinking beer, and after finishing, he let out a "Ha~", you can tell he's having a great time.

Videos showing others enjoying cheap happiness often have impressive view counts, while those featuring people eating lobster and chewing steak seem to go unnoticed.

The viewers contributing to the traffic, along with the bloggers who are seen devouring their food, may feel a sense of relaxation, as if they have momentarily let go of the tension they were holding onto.

Finally, their brains have freed up a moment to contemplate the relationship between their own lives and happiness.

People envy this comfortable and slow-paced lifestyle.

In the video, there is a sense of freedom permeating through, and for those accustomed to staying up late out of retaliation, you can clearly feel the joy of having enough time to arrange for yourself.

Having become accustomed to leaving the office after nightfall, there is no leisure to go shopping or cook, and even going to the restroom during work has become a way to relieve stress. After finishing a novel, there is an anxious feeling of not knowing what to do next, and every day starts with thinking about rent and utilities, relying on sleeping in on weekends to recharge.

Because you know how difficult it is for yourself, you understand how happy the life in the video is.

Apart from having the freedom to control time, another thing that people envy is the positive and passionate attitude towards life.

In the video, the three meals a day in the small county town are not expensive, yet they can achieve the greatest satisfaction and happiness.

On the other hand, in the big city, the night shift workers succumb to the temptation of ordering an expensive barbecue meal through a food delivery app in the middle of the night.

However, the satisfaction from such an expensive meal for the night shift workers will not last more than half an hour.

Due to the fast-paced lifestyle, which starts at three times the normal speed, it has consumed this feeling of fullness for them. They know they have to sleep because the sun will rise in a few hours, and they have to go to work with a strong spirit.

The threshold for happiness has been raised to the highest level. It's difficult for us to feel happy, let alone love life. It would be good enough if we don't secretly complain that life is like a pile of dog poop.

As the story goes on, another question arises.

Since the life of the Brahmins in the county town is so easy and happy, why doesn't everyone go back to their hometown, but instead insists on mixing it up in the big cities? Is it because they've contracted some strange disease that makes them itch all over when their boss doesn't give them attention?

Of course not, my friend.

There have always been people who doubt the authenticity of the content in the videos.

Because everyone knows very well that it's impossible for people to be in a state of happiness all the time, as happiness always needs the backdrop of calmness and even pain.

Even though the bloggers didn't write a script for their videos and were recording their real lives, their camera lens didn't show the mundane and painful aspects of their lives. This is the concern of those who want to return to the county but dare not.

Perhaps some people have no fear and just want to return to the county to live a good life, a request that is not difficult to fulfill. However, living a good life in the vast society is very difficult.

Because you are not alone in moving forward, there are others who, like you, are blindly rushing forward. The competition among brothers and sisters is even more intense than a big competition.

Choosing to slow down on the race track of life also means that others will surpass you.

There are broad-minded people in the world, but being broad-minded alone cannot buy medicine for you, help your child get into a good school, or help you get some fries at the dock.

After slowing down, you can only live while singing "Believe in Yourself".

And, to become a Brahmin in the county town, one needs to meet certain qualifications.

The reason people want to go to big cities is because the cake in big cities is big enough. Even if they can't sit at the table, just the crumbs that fall off are enough to fill them up.

In the county town, some people try to make cakes, such as county self-study rooms, county bakeries, county flower shops... As a result, all kinds of shops die off one after another.

On this one-acre plot of land, many things have already been arranged, with a place for everything and everything in its place.

But now, there are clearly far more radishes than there are holes.

Returning to the county town is simple, just buy a ticket, but then what?

Don't talk about whether I can become a leisurely county town lady, the question is whether I can find a job to support my family when I return to the county town.

What should I do, and how should I face my future life? I can't just sing "Without the county town, I can't live."

These are things that school never taught us. We can only figure it out for ourselves, until we find the answers.

Until we find the answers, we are still nomads of the information age, like a plant with flesh, swaying with the times, and going with the flow in search of opportunities.


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